{"id":1150,"date":"2012-12-23T18:33:45","date_gmt":"2012-12-24T00:33:45","guid":{"rendered":"http:\/\/www.brandylion.com\/?p=1150"},"modified":"2012-12-23T18:33:45","modified_gmt":"2012-12-24T00:33:45","slug":"philosophy-of-futility","status":"publish","type":"post","link":"http:\/\/www.brandylion.com\/?p=1150","title":{"rendered":"Philosophy of futility"},"content":{"rendered":"<blockquote><p><b>Philosophy of futility<\/b> is a phrase coined by <a title=\"Columbia University\" href=\"http:\/\/en.wikipedia.org\/wiki\/Columbia_University\">Columbia University<\/a> <a title=\"Marketing\" href=\"http:\/\/en.wikipedia.org\/wiki\/Marketing\">marketing<\/a> professor <a title=\"Paul Nystrom\" href=\"http:\/\/en.wikipedia.org\/wiki\/Paul_Nystrom\">Paul Nystrom<\/a> to describe the disposition caused by the monotony of the new <a class=\"mw-redirect\" title=\"Industrial age\" href=\"http:\/\/en.wikipedia.org\/wiki\/Industrial_age\">industrial age<\/a>. Nystrom observed the natural effect of this malaise was seeking gratification found in frivolous things, such as <a title=\"Fashion\" href=\"http:\/\/en.wikipedia.org\/wiki\/Fashion\">fashionable<\/a> apparel and goods. This tendency, he theorized, could be used to increase <a title=\"Consumption (economics)\" href=\"http:\/\/en.wikipedia.org\/wiki\/Consumption_%28economics%29\">consumption<\/a> of fashionable goods and services, resulting in a vicious circle of dissatisfaction and the desire for new consumer goods.<\/p><\/blockquote>\n<p>via <a href=\"http:\/\/en.wikipedia.org\/wiki\/Philosophy_of_futility\">Philosophy of futility &#8211; Wikipedia, the free encyclopedia<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Philosophy of futility is a phrase coined by Columbia University marketing professor Paul Nystrom to describe the disposition caused by the monotony of the new industrial age. Nystrom observed the natural effect of this malaise was seeking gratification found in &hellip; <a href=\"http:\/\/www.brandylion.com\/?p=1150\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[],"class_list":["post-1150","post","type-post","status-publish","format-standard","hentry","category-business"],"_links":{"self":[{"href":"http:\/\/www.brandylion.com\/index.php?rest_route=\/wp\/v2\/posts\/1150","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.brandylion.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.brandylion.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.brandylion.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.brandylion.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1150"}],"version-history":[{"count":0,"href":"http:\/\/www.brandylion.com\/index.php?rest_route=\/wp\/v2\/posts\/1150\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.brandylion.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1150"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.brandylion.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1150"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.brandylion.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1150"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}